1. GMAC to rescue CHRYSLER AUTO LOANS

    May 5, 2009 by My Carlady

    sebringconvGMAC to FUND CHRYSLER AUTO LOANS
    CHRYSLER, JEEP and DODGE dealers may finally get some much needed life support in the area of auto loans for their credit needy car buyers.
    Credit scores and auto loan availability have been the most significant factor challenging the car business in general and especially Chrysler Financial, the lead credit resource for most Chrysler, Jeep and Dodge dealerships around the country. Traditional banks, credit unions and auto finance arms of commercial lenders have distanced themselves from Chrysler products over the past six months as bankruptcy proceedings loomed large.
    GMAC to the rescue. GMAC and Chrysler Financial are both owned by Cerberus, the private-equity firm which owns Chrysler. As cash-strapped Chrysler Financial has been unable to offer much in the form of financing options, GMAC has been offering dealers lending agreements to pick-up the void left by the bankruptcy. While they have only begun the process of vetting dealers, they have yet to fund a Chrysler, Jeep or Dodge new car loan, however, you can bet when the light turns green, the dealerships will be full throttle to get their customers financed before the money runs out.
    In the meantime, Chase is financing the promotional interest rate incentives offered by Chrysler. Their eligability requirements have been tied to stringent guidelines requiring buyers to have over 700+ FICO AUTO SCORES, 50% debt to income and some cash down to insure the lender of a positive equity position on any Chrysler, Jeep or Dodge product.
    The ability to get auto financing has hampered many car buyers, especially those with minimal cash down, average FICO AUTO scores and negative equity in their trade-ins.
    The trade-in negative equity has come from market conditions devaluing gas-guzzler and luxury models flooding the market as job layoffs force consumers to repossess the vehicles they can no longer afford.
    The reluctance of the lenders to finance above wholesale book or invoice on a NEW DODGE, CHRYSLER of JEEP, has turned the negative equity of an “upside-down trade” into a cash down must. The average FICO AUTO score of 620 has added insult to injury for many potential car buyers, offered high interest rate loans which push their debt-to-income ratio close to the edge.
    GMAC has intimated an open-mindedness toward the 620 Auto score credit consumer. While a willingness to finance a 620 consumer at a reasonable interest rate is a welcome relief to Chrysler, Jeep and Dodge dealerships, the trade-in and cash down may still frustrate some potential buyers.
    Consumers need to be aware of their trade-in payoff, value position, credit score and cash availability before rushing to the car lot. There is a perception that dealerships are “giving cars away”, and while there are great deals out there, the relationship between credit, equity and cash are paramount to driving home in a new car in today’s market.
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    NEED AUTO FINANCE HELP or CREDIT report repair. CLICK HERE: It’s a free consult and they do the right thing by you, fast, easy, cheap.

    Top learn more about getting your best car deal click here: CAR DEALS

    Sarah Lee is an automotive executive with 20+ years of experience. She writes about Cars, and is a staunch consumer advocate on car related subjects. Her company: MY CARLADY is a car buyer’s service committed to getting you the best deal on your next new or pre-owned vehicle. You can reach her at www.mycarlady.com


  2. $4.5Billion won’t save Chrysler.

    May 4, 2009 by My Carlady

    2009_dodge_ram20pickup201500_20242272-eChrysler, Jeep and Dodge are in the beginning of a pre-packaged bankruptcy. The judge has already approved $4.5 billion dollars in loans yet the car company has already told dealers there will be NO PRODUCTION during the two month BK process. Dealers have inventory, but not enough of the models that sell well. Hence, the opportunity to put additional sales on the books during the 60 day hiatus is lost to factory freeze.  Dealers placing orders today are being assured their cars will be built this summer as 2010’s, but probably won’t reach the showrooms ’til fall.  Given the standing supply and consumer uncertainty, will Chrysler amp up rebates to help dealers clear their lots, or leave them to choke on slow-movers ?

    The biggest question daunting the public and the government appointed car czars (who masterfully designed the BK) is “will American car buyers trust a car company salvaged by the government, to make a reliable, safe, quality vehicle at a reasonable price?  IS FIAT’s reputation for building cars that don’t break? What Chrysler has never understood is repeated visits to the dealership for repairs, even under warranty, is not a plus in the mind of the consumer. For our loan money, are we getting a truly competitive car or just one that returns a profit to the shareholders, now US.

    The car buyers I work with are buying new and used Toyota, Honda and Nissan products, or their high-line luxury brand sisters.  The car shoppers I know rarely ask me to get them a price on a Dodge, Chrysler or Jeep, after owning one with one too many problems.  The Cummins Diesel problems of 2007, and 2008 involving the EPA required ultra-low sulfur fuel and DPF regen systems have destroyed the holy grail of Dodge profit; the RAM 2500/3500 Cummins Diesel.   Will the government back the failed turbos, DPF’s and emission systems of the Dodge Cummins?  President Obama has repeatedly said the factory warranty will be backed by the government and parts will be available. Great. Will there be any Chrysler, Jeep or Dodge dealers left to do the work?  This week in Las Vegas, the second, and remaining Alpha (Chrysler, Jeep, Dodge) dealership closed.  I expect it will take more than President Obama seen riding in a Chrysler 300 Presidential stretch limo to convince consumers Chrysler is the real deal.

    Adding another question mark to the equation of life after BK for Chrysler; Will the new 2010 NHTSA five star safety crash test ratings spell trouble for the release of the newly redesigned Jeep Wrangler, or launch of the 200 and EV-SUV Nitro?  Chrysler’s history of 5 star results have been mixed at best.

    If consumers don’t belly up to the bar when Chrysler emerges from bankruptcy, will the factory continue the heritage of rebates, 0% financing incentives and lifetime warranty giveaways that fostered two decades of buying the business? WIll Chrysler Financial, have the restored luster and deep pockets to buy the auto loans consumers need? If CFC isn’t part of the reorganization, with specific benchmarks to meet, give the $4.5B back now.

    These are but a few of the many issues facing the Pentastar behemouth, many wonder if it’s worth saving? What do you think?

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    NEED AUTO FINANCE HELP or CREDIT report repair go to www.ecreditautoadvisor.com tell them MY CARLADY: Sarah Lee sent you. It’s a free consult and they do the right thing by you, fast, easy, cheap.

    Top learn more about getting your best car deal click here: CAR DEALS

    Sarah Lee is an automotive executive with 20+ years of experience. She writes about Cars, and is a staunch consumer advocate on car related subjects. Her company: MY CARLADY is a car buyer’s service committed to getting you the best deal on your next new or pre-owned vehicle. You can reach her at www.mycarlady.com


  3. 2010 KIA SOUL TEST DRIVE REVIEW

    April 29, 2009 by My Carlady

     KIA SOUL REVIEW AND TEST DRIVE VIDEO 

     

    Kia SOul FUN

    Kia SOul FUN

     The 2010 Kia Soul is flying off the dealer showroom floor, a bright spot in an otherwise dismal selling season. While gas prices are low, consumers are enamored with the 27/31 MPG along with the roomy interior, clever styling, 10yr-100k factory warranty and $14,000 entry price. The car arrives as a manual or automatic 1.6L 4 cyl and options to the 2.0L 4 cyl, similar to many models in this entry level category.  Kia packages the upgrades in clever names, (not): Soul, Soul Plus, Soul Exclaim and Soul Sport. Power windows, door, tilt, cruise, cd are standard on the Plus, with alloy wheels, fog lamps and keyless entry on the Exclaim and Sport model. The Sport also offers a two-tone red/black interior, ground effects and rear deck lid spoiler.

    Kia packed the SOUL with the “must have” features on the GenerationNOW shopping list. The front end steals from the Mini, while the back is pure Element. The overall shape borrows heavily from the Scion XB, and soon to be shadowed by the Nissan Cube, debuting May 5th.

     

    The highlights include the stereo with a unique MOOD button which turns the sound system into a nightclub with bouncing lights in the speaker cover thumping to the bass.  The regulation iPod jack sits next to the USB port found in many luxury brands.  The cloth interior is wash and wear in two-tone herringbone or red/black for the sport model. Six side and front airbags might help the KIA SOUL obtain high marks with the new 2010 NHTSA crash tests, which include new t-bone and wrap-around collision tests, rollover and off-set frontal all considered in one rating. It’s test results have not been released at this writing.

    Handling is tight, as the wheel base is small and the 18″ tires grab the road. Be aware the 0-60 is slow to get going and acceleration is best at 35+mph. However, this aerodynamically-challenged design allows shifting wind currents and large trucks motoring by, to push the Soul around.  AT anything over 70mph the car shakes through the steering column into your silver fillings. It settles out at 90, but maybe I was flying by then.  The road and wind noise will annoy the older adults on a long ride, but the young drivers won’t notice with the stereo blasting XM/Sirius.

    There are lots of decor accessories available to push the price point up to $20,000.00.  Credit to KIA offering a first time buyers program and 0% for 36 months for a limited time, strong incentives unheard of for a hot car making it’s debut this month. Kia dealers are playing fair and cautious with the SOUL, sticking to MSRP pricing and minimal accessory loading in the initial introduction.

    Sales reps report a wide range of buyers are visiting the showroom, many consumers are considering KIA for the first time.

    Check out my YOU TUBE KIA SOUL test drive review here:

    SEE WHAT MSN FIRST DRIVE says about THE KIA SOUL.

    To see more test drive reviews from MYCARLADY: CLICK HERE:

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    NEED AUTO FINANCE HELP or CREDIT report repair go to www.ecreditautoadvisor.com tell them MY CARLADY: Sarah Lee sent you. It’s a free consult and they do the right thing by you, fast, easy, cheap.

    Top learn more about getting your best car deal click here: CAR DEALS

    Sarah Lee is an automotive executive with 20+ years of experience. She writes about Cars, and is a staunch consumer advocate on car related subjects. Her company: MY CARLADY is a car buyer’s service committed to getting you the best deal on your next new or pre-owned vehicle. You can reach her at www.mycarlady.com



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